Marketing & Communications Portfolio
Arlo is a communications specialist and a creative with over ten years of experience in digital campaigns and creating content.
In 2018, he earned a Bachelor of Science in Electronic Media Studies with a minor in Studio Art Graphic Design.
As a digital artist and graphic designer, Arlo has experience as an independent artist and working with nonprofit and for-profit organizations. His portfolio features diverse digital and print media, including graphics, branding, product design, podcasts, 2D animations, creative films, and documentaries.
Alongside his work creating digital media content, his education and experience have equipped him with skills in copywriting, strategic communication, digital campaigns, and project management. His experience in strategy and production allows him a unique perspective, allowing his work in either capacity to be informed by the other.
Contact:
hello@artbyarlo.com
Content and Copywriting
Throughout his career, Arlo has been a content and copywriter, writing news and editorial articles, blogging, scriptwriting, and communication strategy.
Graphic Design
Since starting his graphic design career in 2014, Arlo has created many diverse designs for personal projects, freelance work, and as an in-house employee of small businesses and large organizations in the profit and nonprofit sectors.
SOCIAL MEDIA — Evolution Social Media Campaigns
Arlo helped implement Evolution Body Piercing's digital brand guide.
ANIMATIONS — Educational Content
In 2023, Arlo redesigned Evolution Body Piercing’s website, creating graphics and animations to enhance information accessibility.
PRINT — Evolution Merchandise
Arlo created new merchandise aimed at enhancing its appeal to specific demographics and expanding its visual identity.
Logo Design
Since graduating from college, Arlo has been commissioned to create logos, branding assets, and style guides for small businesses, projects, and content creators. For each project, Arlo collaborates closely with the client to understand their vision and what their brand represents. He designs iconography that captures the client's personality and purpose.
Arlo
For his logo, Arlo focused on simplicity and making a clear connection to the style emerging from his sculptural art.
Joua
Joua is a seamstress who commissioned Arlo to design a logo to brand her work.
No Longer Subtext
No Longer Subtext is a podcast Arlo co-hosts with his friend Pa Ying. He creates all graphics and branding..
Video
Arlo started making documentaries and film projects for a national nonprofit, National Catholic Sisters Week (NCSW), in 2014. During his time there, Arlo produced several short creative films and one nationally released documentary film, Missions of Hope (2019).
Podcasts
Arlo started making podcasts for a national nonprofit, National Catholic Sisters Week (NCSW), in 2015. During his time there, Arlo contributed to several different podcast series. After NCSW, Arlo continued to create podcasts as an independent artist.
National Catholic Sisters Week (NCSW) & SisterStory Podcasts
NCSW and its storytelling initiative, SisterStory, was a grant-funded non-profit charged with chronicling the lives of Catholic Women Religious. While working for NCSW, Arlo produced and served as lead editor on several SisterStory podcasts.
NOTE: In these podcasts, Arlo is credited as “Rocky Pierson,” a nickname he no longer uses.